Retrouvé Baume Ultime Body Oil

About this packaging

Retrouvé’s Baume Ultime Body Oil appears here as a matte-black cylindrical bottle arranged horizontally among bath and body tools. The brand identifies its current product as a 150 mL oil in RTAPS313™ airless packaging; the image’s white lettering and circular seal give the understated bottle its strongest graphic structure.

Retrouvé’s official page lists Baume Ultime Body Oil at 150 mL and labels the format RTAPS313™ airless packaging. The page does not explain the system’s component materials, so the package is described by format only.[1]

Pack construction & use

Airless format and size: The brand identifies this body oil as 150 mL and calls its pack RTAPS313™ airless packaging. The live listing does not state the material composition or how the pictured components separate at end of use.[1]
Visible bottle details: The selected image shows a black cylindrical bottle with an integrated pump shoulder and a narrow dispensing opening. A 150 mL mark is printed near one end; no construction material is inferred from the dark finish.Observed in the reference photograph

What makes the design work

Editorial analysis of this packaging reference.

A seal gives the black field a center

The circular R emblem interrupts the white serif lettering and creates a centered focal point. It organizes the front panel without adding a separate color label or illustration.

Typography carries identification

The brand name is large and widely spaced, while the product name and bilingual descriptor use smaller lines around the seal. This layered scale makes the bottle recognizable from a distance and informative up close.

Horizontal staging reveals the dispensing end

The bottle is laid on its side, with the dark pump shoulder and small outlet visible at the right. Nearby tools frame the body-care context but keep the container’s uninterrupted cylinder easy to read.

Ideas for your next brief

Use one emblem to anchor a typographic front panel on a dark cylindrical bottle.
Show the pump outlet clearly when the delivery mechanism is a defining package feature.
Keep bilingual product naming legible within the same front-facing information system.