Bouclème
Selected packaging
1 curated reference
Haircare · Duo
Summer Curl Protection Duo
Bouclème’s summer set brings two complementary curl products together under one coordinated seasonal graphic system.
Colours in this photograph
Sampled from the curated cover, including background and props. Screen colours, not print specifications.
A closer look
Read the full studyDesign observations from the selected packaging.
Diagonal bands create motion
The broad white stripes interrupt otherwise horizontal containers and create a forward slant across the set. Warm yellow and orange fields keep the two products visually related while allowing each label to stay compact.
Wordmark as stable anchor
Bouclème’s centered black lettering sits across the diagonal graphics, providing a fixed alignment point. This is a useful way to preserve brand consistency when pack artwork uses directional shapes.
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