Fresh
Selected packaging
1 curated reference
Skincare · Dropper bottle
Tea Elixir Skin Resilience Activating Serum
Fresh’s Tea Elixir serum is framed by the brand as a product built around its tea-inspired skincare story.
Colours in this photograph
Sampled from the curated cover, including background and props. Screen colours, not print specifications.
A closer look
Read the full studyDesign observations from the selected packaging.
Soft rectangle
Rounded shoulders soften the straight-sided profile, creating a balanced silhouette that still reads as a stable bottle.
Naming hierarchy
The italic Fresh mark leads into stacked serif naming; white text remains distinct against the teal field, with smaller bilingual lines taking a supporting role.
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