Holy Curls
Selected packaging
1 curated reference
Haircare · Pump bottle
Curl Sculpting Gel
Holy Curls Curl Sculpting Gel places an oversized two-line wordmark on an ochre label wrapped around an amber-colored bottle. The official listing offers 300 mL and 600 mL sizes, giving this compact typographic system room to scale across two formats.
Colours in this photograph
Sampled from the curated cover, including background and props. Screen colours, not print specifications.
A closer look
Read the full studyDesign observations from the selected packaging.
Wordmark as the dominant graphic
HOLY CURLS spans two lines in large white capitals, making the brand the first read across the ochre label. Its compact block holds together on the bottle’s curved front rather than stretching into a thin horizontal line.
A fine rule separates brand and product
A narrow horizontal divider creates a clean boundary between the headline and the smaller centered product wording. This preserves a simple hierarchy even though the brand name occupies most of the available label area.
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