House of Bō
Selected packaging
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Perfume · Bottle
Xuxú Parfum 75mL
House of Bō’s Xuxú Parfum combines a clear glass decanter with a rounded amethyst cap, turning the closure into the defining feature of the fragrance pack. The selected image stages the bottle with rose, macaron and chili pepper, echoing the perfume’s floral-fruity description.
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Sampled from the curated cover, including background and props. Screen colours, not print specifications.
A closer look
Read the full studyDesign observations from the selected packaging.
A distinctive closure
The oversized domed stone cap gives this bottle a memorable outline and a tactile focal point. Its scale balances the heavy-looking clear base, so the bottle remains visually composed rather than top-heavy.
Small label, strong contrast
A compact gold-toned arched plaque carries the BŌ and XUXÚ names in dark lettering. Its limited area lets the transparent vessel remain visible while the label reads as a jewelry-like accent.
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