KraveBeauty

SkincareUnited States

Selected packaging

1 curated reference

Photography: Jenna Gang — KraveBeauty client photography. Images belong to their respective owners.

Skincare · Pump bottle

24 Carrot Retinal

KraveBeauty’s 24 Carrot Retinal puts a carrot-yellow bottle and vivid green pump at the center of a product story built around rescued carrots. Its official sustainability guide is unusually explicit about the different materials used across the bottle, cap, pump and carton.

Minimal Typographic

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Colours in this photograph

Sampled from the curated cover, including background and props. Screen colours, not print specifications.

A closer look

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Design observations from the selected packaging.

A tonal pump makes the silhouette continuous

The bright green pump and yellow cylindrical body meet without an abrupt neutral break. The color relationship gives the bottle a distinctive tall profile while supporting the carrot association in the campaign photograph.

The product name gets the strongest type

A dark green serif name sits in two large lines, followed by smaller bilingual descriptor text and the brand near the foot. The front therefore moves from variant to category to maker in a compact sequence.

Product archive 13

Additional KraveBeauty catalogue entries. These are separate from the curated selection.

13 products