About this packaging
Davines’ OI Discovery Flute Set groups four travel-size products with a compact rectangular gift box illustrated with a flute-playing scene. The outer mint-and-coral artwork contrasts with the restrained monochrome OI containers; the official page lists each product size and component material categories.
Davines lists the set as a limited-edition holiday gift containing OI Shampoo (90 mL), Conditioner (75 mL), All In One Milk (50 mL) and Soufflé (50 mL), packed in a gift box. Its packaging component guide identifies PET jars and bottles as recycled plastic, the cap as mass-balance PP, the pump as virgin PP and the paper box as recycled paper; the brand marks each as recyclable material.[1]
Pack construction & use
- Four travel formats
- The set contains shampoo, conditioner, All In One Milk and Soufflé in four small containers. The official page gives each volume separately, making the variety of formats and amounts clear for travel use.[1]
- Component materials
- Davines lists the jar and bottle as recycled PET, cap as mass-balance PP, pump as virgin PP, and paper box as recycled paper. Its guide describes each as recyclable material; actual collection remains dependent on local facilities.[1]
What makes the design work
Editorial analysis of this packaging reference.
Flute illustration creates the gift theme
The selected image shows a compact rectangular box with a flute-playing illustration. Pale hands, ochre instrument shapes and a looping black line animate mint and coral panels; the package itself is not flute-shaped.
Artwork continues around a conventional box
The black curve and illustrated forms carry across the front-to-side corner. The straight-edged outer structure stays simple while the printed narrative supplies the festive character.
Material detail needs to follow each component
Davines distinguishes bottle, jar, cap, pump and paper box in its packaging guide. The kit offers a useful reference for reporting a multi-product set without flattening its component differences into a single material claim.[1]
Ideas for your next brief
- List each product and volume separately when a gift set combines multiple travel formats.
- Describe component materials individually when a kit mixes bottles, jars, pumps and cartons.
- Use an illustrated outer box to give a gift edition character while preserving the individual products’ established visual identity.
Sources & further reading
Researched 19 October 2026





